Downtown Development Master Plan ('DDMP') identifies a collection of districts that together comprise downtown. Each district will develop over time with its own unique character, mix of uses, function and scale. The focus of the DDMP is on two districts: Lower Main and The Beach.
Lower Main District
Affectionately named "The Heart", Lower Main will become the centre of Wasaga Beach's year round residential population and serve as the community's social gathering place - a place to live, work and play. Lower Main is characterized by a concentration of employment, retail and residential units in a compact mixed-use form that will create the critical mass of people and uses to create a vibrant and successful core. Lower Main is walkable in scale where the majority of daily trips can be undertaken on foot or on bicycle. While placing an emphasis on the pedestrian, Lower Main will also be a multi-modal hub.
The following projects are recommended for the Town to pursue implementation within the next five to seven years. Partnerships are recommended with the private sector and other levels of government.
The Beach District
Envisioned to bring back the "Fun" to Wasaga Beach, the Beach District will be the entertainment activity centre of Wasaga Beach. Taking a cue from it's cultural heritage, the Beach District will bring back family and indoor entertainment to diversify the activities offered ensuring that the beach is a dependable destination through bad weather and through the off season. By strengthening the beach as a destination, the town reinforces the synergy held between the beach and town to create a sustainable entity.
The following projects are recommended for the Town to pursue implementation of within the next five to seven years. Partnerships are recommended with the private sector and other levels of government.